Inferno 2009

Some enterprising individuals have taken the tough economic conditions as an opportunity to experiment with daring ideas and there own ventures. In fact, debut successes during recession times are not a new thing for Indians!!!

Here comes …LAUNCH PAD giving you an opportunity to bring your new product or services into the market, to establish your brand’s presence and to showcase your innovation.

The team has to launch a new product/service. The launch must cover all the aspects of a real life launch. Basically, sell your idea.

Rules and Regulation:

1. Each team should have 3 members.

2. Maximum of 2 teams per College can participate.

3. Teams have to prepare a PowerPoint Presentation.

4. Time limit for presentation is 10 minutes.

5. Followed by a Question and Answer round for 5 minutes .

6. The name of the product must be unique/innovative.

7. Use of existing names will not be accepted.

8. The ad line/tag line must be not that of an existing product.

9. Compulsory inclusion of the following aspects in the presentation:

• Minimum 2 print ads of your product.

• Minimum 1 hoarding ad of your product.

• Financial aspect of the launch (Like Cost Sheet etc.).

• Price of the product must be mentioned (TIP: Make sure the price is competitive. Thus, requires research and questions can be asked on this).

• Marketing and promotional strategy.

• Sales and distribution (TIP: Team can opt for an existing parent company: E.g. If your product is a cosmetic - you can say that HUL is your parent company provided the product has a completely innovative name. This point is at the exclusive discretion of the team).

• Include HR aspect also (if needed) depending on the product line (e.g. sales team etc.).

• Use of music / sound effects is optional. Minimal use is recommended.

Registration:

1. All teams are required to register by sending the participants’ name , phone number , email id and college name to inferno2009@aimk.org latest by 26.02.09 .

2. The subject of the email should be mentioned as “Launch Pad”.

Terro – “stick together team”

CT - “storm in the front , n fizz out their steam”

At the end of the game it’s a team game, follow the rule n gain fame…

Total domination , show no mercy

- Lock and Load…

Counter Strike is an excellent LAN Multiplayer game . Counter Strike provides the player with an experience that a trained counter terrorist unit or terrorist unit experiences . one second delay and you will get a head shot…

- GO . GO . GO…

RULES:

• Each team should have 6 members.

• 1 team per College can participate.

• Counter-Strike Version- Half Life 1.0

• Map: De-Dust.

• Teams will be allotted Terro unit/ C.T unit on there mutual concent or by a toss.

Registration: On the spot.